Just what is the fascination with athletes in skimpy costumes, posing nude for magazines etc. etc. all about? There are surely much more explicit pornographic images all over the internet. Just why are pictures like these so popular? It's about the context of course. We somehow associate the Olympics with ideals of 'athletic purity'. Seeing semi dressed or nude athletes is all the more titillating because it seems at odds with what the games are supposed to be all about. The nature of the games have definitely changed, women's beach volleyball being the prime example. At one time, any involvement with professional sport meant instant ineligiblity for the Olympics. Women's beach volleyball, with it's skimpy bikinis, rock music between points and sexy dancers is about as commercial as sport can be. After all; who really watches it for the sport?
The average man must see thousands of naked women in any given year, either in pictures or in the flesh, yet he is physically incapable of ignoring the possibility of seeing more. Many spend almost every spare moment persuing tits and ass and never seem to be able to get enough.
Testosterone is a highly potent chemical, and driven by this force men will completely irrational things. Many women understand this and have turned putting it to their advantage into lucrative careers. Most of us are not complaining.
May the force be with you...